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Maggie Franklin

General Manager

Born a "Hoosier" in Evansville, IN but raised a "Florida Cracker," Maggie is part of the third generation of Nelsons to have graduated from Lake Wales Sr. High School. Following high school, Maggie received her Associates Degree from Polk State College. She then enrolled at Warner University and graduated with her Bachelor's Degree in Business and Finance in December 2014.


Having joined the family's financial advisory business in 2017 as an administrative assistant, Maggie learned the ropes quickly and has worked her way up to Shareholder and On Point Wealth Management's General Manager position. Aspiring to become a full-fledged financial advisor, Maggie has already obtained her Florida Life, Health, and Variable Annuity license. She plans to secure her securities licenses and pursue certification as a financial planner as well.


Maggie somehow finds time for her love of cooking, going to the beach, and spending time with her husband, Michael, and son, Ollie, and their Silver Labrador Retriever, Asher, and Miniature Australian Shepherd, Aubrey. Maggie is best known for her sweet disposition, humor, and independence, and any who cross her find what is said of fiery red heads to be quite true.

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